Blockchain.com, a leading cryptocurrency platform, faced challenges maximizing its website revenue and managing ad sales internally.  By partnering with Sevio, they increased their revenue by 300%. 

Our expertise in ad optimization, combined with our Sales Representative service, streamlined operations and unlocked untapped earning potential. 

Key achievements

Significant revenue growth

A 300% increase in website revenue through Sevio’s optimized ad delivery and strategic ad placement.

Enhanced monetization

Implementation of custom ad spots, including buttons, to boost user engagement and click-through rates.

Operational efficiency

Streamlined ad sales processes through Sevio’s Sales Representative service, freeing up valuable resources for Blockchain.com’s core business.

This case study demonstrates how Sevio can empower publishers to achieve exceptional results, maximize revenue, and optimize their ad operations. 

Introduction to Blockchain.com

Blockchain.com is a pioneer in the cryptocurrency industry, offering a range of services, including wallet storage, trading, and data analysis. As a prominent player in this rapidly growing space, Blockchain.com sought to monetize its website effectively while maintaining a seamless user experience. 

Before partnering with Sevio, Blockchain.com primarily relied on banner ads for revenue generation. However, they recognized this approach’s limitations in maximizing earnings and providing a more engaging user experience. 

Sevio’s Approach and Solution

Our partnership with Blockchain.com took a multi-pronged approach to unlock their full monetization potential. Here’s how we customized our solutions to maximize their success: 

This combined approach, focusing on optimizing ad formats, maximizing inventory, and leveraging the expertise of our Sales Representative service, proved to be a winning strategy for Blockchain.com. They experienced a substantial increase in website revenue while streamlining their ad operations. 

Results and Impact

300% Revenue Boost

The implementation of Sevio’s solutions resulted in a remarkable 300% increase in Blockchain.com’s website revenue. This significant growth is a testament to the effectiveness of our customized approach and the power of our platform.

Custom Ad Spots and Strategic Delivery 

The introduction of custom ad spots, particularly buttons, played a crucial role in driving revenue growth. These high-performing ad formats engaged users more effectively, leading to increased click-through rates and higher conversions. Additionally, the strategic placement of these ads within Blockchain.com’s website ensured maximum visibility and impact. 

Streamlined Operations and Time Savings 

By entrusting their ad sales processes to Sevio’s Sales Representative service, Blockchain.com was able to significantly streamline their operations. Our experienced team handled all aspects of ad sales, freeing up valuable resources for Blockchain.com to focus on their core business activities. This resulted in substantial time savings and improved overall efficiency. 

Key Performance Indicators 

To quantify the impact of our solutions, we tracked and analyzed various key performance indicators (KPIs), including:

Session Revenue per Mille (RPM)

A notable increase in RPM demonstrated the effectiveness of our targeted ad campaigns and optimized ad placements in generating revenue per 1,000 ad impressions.

Click-Through Rates (CTR)

A significant increase in CTRs was observed, indicating higher user engagement and interest.

Fill Rate

A higher fill rate indicated that Sevio’s solutions were successfully delivering ads to available ad spaces, maximizing revenue potential.

These metrics clearly demonstrate the positive impact of our solutions on Blockchain.com’s bottom line.

Sevio: Your Partner for Revenue Growth

Sevio’s partnership with Blockchain.com has been a resounding success, demonstrating the power of our advanced SSP platform and dedicated Sales Representative service.

By optimizing ad formats, maximizing inventory, and leveraging our expertise in ad sales, we were able to drive a 300% increase in Blockchain.com’s website revenue.

“Partnering with Sevio was a game-changer for us at Blockchain.com. Managing ad sales internally presented challenges, and we knew we needed a dedicated partner to unlock our site’s full revenue potential. With Sevio’s expertise in ad optimization and their professional Sales Representative service, we were able to streamline our ad operations and focus on growth. The results exceeded our expectations! Sevio’s team has proven to be reliable, proactive, and committed to our success. We highly recommend them to any business looking to maximize their ad revenue and enhance operational efficiency.”

Michael Rodriguez

Senior Engineering Manager

Key benefits of partnering with Sevio

Significant revenue growth

Streamlined operations

Expert
guidance

Data-driven insights

Significant revenue growth

Maximize your website's earning potential through optimized ad delivery and strategic placement.

Streamlined operations

Free up valuable resources by entrusting your ad sales to our experienced team.

Expert guidance

Benefit from our deep understanding of the digital advertising landscape and industry best practices.

Data-driven insights

Leverage our advanced analytics to optimize your ad campaigns and achieve maximum ROI.

If you're a publisher looking to unlock the full potential of your website's monetization, Sevio is the ideal partner. Contact us today to learn more about how we can help you achieve your revenue goals.