Sevio Drives Hashrate’s Revenue Growth by 210%

Sevio helped Hashrate boost ad revenue by 210% through optimized placements, direct sales management, and full-platform ad operations.

company

Hashrate.no is a comprehensive cryptocurrency mining resource offering earning calculators, hardware comparisons, and mining guides for GPUs, CPUs, ASICs, and FPGAs, helping miners optimize their operations and profitability.

Hashrate

industry

Crypto

Hashrate, one of the leading resources for cryptocurrency miners, generated substantial traffic but struggled to turn it into sustainable ad revenue. With no dedicated sales team and limited monetization strategies, much of its potential remained untapped.

That changed with Sevio. We introduced a full-service monetization approach, revamping banner placements, creating premium sponsorship opportunities, and taking over direct sales operations.

In just a few months, Hashrate saw a 210% increase in ad revenue, fully booked premium spots, and a simplified ad operation run entirely through the Sevio platform.

Key achievements

210% Revenue Growth

Hashrate achieved a 210% increase in revenue by optimizing existing ad spots and adding new, custom-sponsored placements.

End-to-End Sales Management

Sevio’s team handled all sales, securing long-term clients and creating a steady income stream.

Increased Performance & Retention

We optimized ad placements for better results and managed client renewals, ensuring ongoing revenue from repeat advertisers.

This case study highlights how Sevio’s full-service monetization approach empowered Hashrate to unlock new revenue streams, streamline ad operations, and achieve a remarkable 210% increase in ad revenue.

The Challenges: Untapped Ad Potential and Operational Gaps

Hashrate is a leading website for cryptocurrency miners. It offers tutorials, reviews, and insights into mining hardware, software, and market trends.

Before partnering with Sevio, Hashrate was losing significant ad revenue. The site had steady traffic and a highly engaged crypto-mining audience but lacked the in-house expertise to manage ad sales or build lasting client relationships.

Its monetization approach was limited, relying primarily on affiliate links and basic CPM ads. Key areas of the website weren’t being used strategically to drive revenue. Without a clear, consistent sales process, advertiser interest was unpredictable. As a result, valuable opportunities slipped through the cracks.

Hashrate didn’t just need ads; it required a strategic partner, a team that could maximize revenue, streamline operations, and free up internal resources.

Sevio’s Approach and Solution

We worked closely with Hashrate to improve ad placements, discover new revenue opportunities, and handle every aspect of their ad operations. Here’s how we helped them increase revenue and simplify ad management:

STEP 1

Strategic Setup & Monetization Foundation

Ad Placement Optimization

Sevio conducted a full audit of Hashrate’s traffic flow and website layout to identify the most visible, high-performing banner positions. Based on this, we created and delivered custom ad codes for seamless integration.

Unlocking New Revenue Opportunities

We identified and monetized overlooked ad zones, such as the “Where to Buy” section, turning them into high-demand placements.

STEP 2

Full-Service Sales & Campaign Management

Sales Representatives

Since Hashrate had no prior experience with direct ad sales, Sevio stepped in wholly. We created a detailed media kit, setting competitive prices, managing negotiations, handling contracts, and ensuring smooth renewals.

Ad Delivery & Daily Monitoring

All banner campaigns were fully managed via Sevio’s Ad Manager. The platform allows ads from Coinzilla and multiple bidders, increasing fill rates and revenue. Our team monitors performance daily, ensuring proper display, viewability, and maximizing earnings.

By optimizing ad placements, unlocking new inventory, and managing direct sales, Sevio helped Hashrate boost revenue by 210% while simplifying ad operations.

Results and Impact

210% Increase in Ad Revenue

Through fixed-price banner placements and optimized CPM, Hashrate significantly boosted ad revenue. Sevio’s access to premium demand sources, including Coinzilla and other crypto and non-crypto bidders, maximized the value of unsold inventory.

Fully Booked Ad Spots

The previously underused “Where to Buy” section was transformed into a steady, high-value income stream. We redesigned the area into premium, fixed-position ad spots, which are now fully booked.

Simplified Operations & Reduced Costs

By bringing all ad management under Sevio’s platform, Hashrate eliminated the need for additional ad tools and resources. Sevio’s team handles everything from ad creation to contract negotiations, significantly reducing Hashrate’s operational overhead and saving time and money.

Key Performance Indicators

To quantify the impact of our solutions, we tracked and analyzed various key performance indicators (KPIs), including:

Ad Revenue Growth

The most important result is a significant jump in total ad revenue. We unlocked a new earning potential by optimizing existing spaces and adding new, high-performing placements.

Fill Rate

Our approach significantly improved the fill rate, meaning more ad spaces were filled with paid ads. This helped Hashrate earn more from every page view.

Revenue per Mille (RPM)

We saw a substantial increase in RPM earned for every 1,000 ad impressions. This growth proved that our targeted campaigns and smart ad placements effectively drove revenue.

These metrics demonstrate the positive impact our solutions have on Hashrate.no’s bottom line.

Sevio: Your Partner for Revenue Growth

With Sevio’s partnership, Hashrate unlocked its full revenue potential, seamlessly optimizing ad management and removing the hassle of direct ad sales. Sevio’s expertise and hands-on approach helped Hashrate increase ad revenue, improve operational efficiency, and enhance the overall user experience for clients and visitors.

“Sevio has been instrumental in helping us grow our ad revenue, combining deep industry expertise with a personal, hands-on approach that makes a real difference. Their team is responsive, knowledgeable, and genuinely invested in our success.”